Visual merchandising is the art of displaying products in stores to attract customers and boost sales. It’s about making things look good so people want to buy them. When you walk into a store, everything you see—the window display, how clothes are folded, where items are placed, the colors, the lighting—was all planned by a […]
What is Visual Merchandising? Read More »
As a fashion development & merchandising student, you’re likely familiar with the excitement of creating new designs, forecasting trends, and bringing products to life. However, there’s a crucial aspect of the fashion industry that often takes a backseat in the minds of students: sourcing. Sourcing, or the process of finding and acquiring raw materials, components,
Study Sourcing in Fashion Development & Merchandising Read More »
If you’re passionate about fashion, art, and design, then studying fashion design is an important subject necessary to understand the full-circle experience of fashion development & merchandising. Fashion development & merchandising graduates from Siba are exposed to numerous facets of career paths with the field, full of opportunities to be creative and then instructed as
Fashion Design: Creativity and Opportunity Read More »
As a fashion development & merchandising student, you are likely aware of the ever-changing nature of the fashion industry. With new trends emerging every season, it can be challenging to stay ahead of the curve. One crucial aspect of the industry that can help you succeed is fashion forecasting. In this article, we will explore
Fashion Forecasting: How the industry Evolves Read More »
Fashion is more than fabric and trends—it’s a dynamic blend of art, culture, business, and innovation. For students pursuing fashion development & merchandising, studying clothing and design is a foundational pillar that shapes their understanding of the industry from concept to consumer. It’s where creativity meets strategy, and where style becomes a powerful tool for
Clothing and Design Thrive on Originality Read More »
When most people think of fashion, their minds immediately go to sketchbooks, runways, and the latest trends. But behind every stunning collection and viral look is a complex web of business decisions, marketing strategies, and retail dynamics. That’s where fashion selling and management comes in—and why it’s a must-study for any fashion development & merchandising
Fashion Selling and Management for Success Read More »
Standing out and evolution are two mainstays of the fashion industry. Both seem to come naturally to Siba alumna, AK Brown. The 2014 graduate of Siba’s Retail Management/Fashion Merchandising program (now called Fashion Development & Merchandising) has built a business on how to develop, transform, and thrive in the fashion world. Now, she’s using her
The Fashion Connector Read More »
Mother Model Management’s over-the-top November runway show, Tribute, was huge success, and Siba student and alumni volunteers are reflecting on a job well done. This year’s event was inspired by the intrigue of the circus and iconic moments in fashion. Held at “The Big Top” on Washington Blvd in the revitalized Grand Center and featuring big-name models […]
Fun and Fanfare for Fashion Students at Tribute Read More »
Support local businesses and join us for a fun evening of shopping at our campus on beautiful Washington Avenue in downtown St. Louis. Find more vendor details on our Facebook event page!
Pop up Shop at Siba: Happy Hour Edition! Read More »
This senior-level Siba student is already putting her education to use—she’s been busy growing her business locally and is now establishing her brand internationally, too. When Kamyia Smith isn’t studying or in class finishing up her Fashion Development & Merchandising degree, she’s working to increase her brand’s reach—all the way to Paris (yes, the one in France)! […]
Student Spotlight: Kamyia Smith Read More »
